Get picked up at the grocery store

Shoppers hold AdBar in the palm of their hands

Your message will literally get picked up and customers will have 3 to 6 minutes of checkout dwell time to engage with your business or brand on this highly interactive advertising platform.

Your message is picked up by the customer

It’s just like putting an out-of-home billboard in the palm of your target’s hands.

You get unavoidable impressions

Shoppers can’t turn it off, mute it, speed by it, block it or change the channel to avoid it.

Your ad is interactive and memorable

Over 10,000 exit interviews show that AdBar delivers an unparalleled 68% average ad recall.

AdBar network

The AdBar grocery divider is our core product and can be found in every aisle of our 355 grocery store locations.

See network coverage for all ad products >

AdBar creative formats

Get your creative juices flowing. Choose the classic AdBar or use custom shapes, mobile interaction and visual effects to boost consumer engagement with your business or brand.

Drive them online while they’re in line

While most businesses have a digital strategy and online presence, the key to their success is traffic.

By advertising in grocery store checkout lines and encouraging digital engagement, you can convert this huge number of impressions into mobile traffic for your web properties and campaigns.

Shoppers can visit your website, get deals or coupons, download an app, participate in contests and more — safely and on-the-spot.

Add a text campaign

Imagine making direct contact with a prospective customer within minutes of them seeing your ad!

To do this, you simply add a call-to-action using a keyword and a six-digit code to your AdBar creative. When a shopper sends in a text, they instantly receive a predetermined text response.

A text campaign works well with contests, digital coupons, email sign-up, app downloads, and more.

Recent campaigns

Client: Trident

Products Implemented: AdBar and AdCap

We are so proud to have partnered with Mondelez Canada on this campaign. Gum was a category in decline and Mondelez leveraged Retail Media’s AdBar and AdCap products in grocery stores across the country to help turn things around. Trident saw incredible results from this campaign including:

  • Overall campaign awareness of 94%
  • 7/10 gum buyers chose the brand on the AdBar product
  • Lift in product sales between 5-10%

All Client Campaigns »

What AdBar customers have to say

“We use AdBar to generate leads and keep ourselves front-of-mind for anyone looking to buy or sell a house in our local market area. What sets AdBar™ advertising apart from others forms of media we use is the exclusivity we enjoy while having our names prominently displayed at every checkout counter.

We also like the fact that we reach 100% of the people that go through the store and that people really seem to remember our AdBars. Such a strong presence in our local community and on a year-round basis gives us a distinct advantage over competing agents in the area.”

Louise Bourke, Re/Max Royal Jordan

More customer testimonials »